The redesign continues to showcase their products with a full-bleed photo splash page and their main page features a slideshow using JavaScript, while still keeping its organic look from previous years. The eCommerce site also went through some design changes as it expanded with more products and brands, cleaner presentation of personalizations and options, and the ability for customers to create accounts for a faster repeat shopping experience. Promotions can be featured on the splash and shop pages, drawing in more customers to the website. The Facebook page received some graphical image updates as well as the integration of the eCommerce site, giving Facebook users the ability to shop without leaving their page.